chandru Archive

5 Ways to Promote Your Crafts Using Live Video on Instagram, Facebook, and Twitter

Note:  Annabelle Short, a seamstress, social media fanatic and a blogger. Check out Wunderlabel Italy to see some of her blogs. If video content is king, then live video is queen. Emerge from the crowd of rambling vloggers and prominent figures by going live with these five easy-to-implement strategies for your craft business. Hold Live Craft Auctions Grab a few of your bestselling items—or even pieces …

5 Ways to Retarget Your Audience Easily and Boost Conversions

Note: This is a guest post from Rebecca Keys, Marketing Manager at Aimtell. Aimtell helps websites setup and send push notifications that help in increasing conversions. Low conversion rates is one of the biggest (and most common) problems online sellers face. Are you dealing with it right now? If so, you’ll be happy to know that you aren’t alone and that there are tons of …

Seasonal Marketing for eCommerce: How to Plan, Implement & Growth Hack Your Campaigns

Note: This is a guest post from Gareth Simpson. He is a freelance SEO expert who has worked in SEO for over a decade. He specializes in content and blogger outreach. Brands are always struggling to remain relevant in today’s fast-paced marketplace. Being seasonal with your marketing is an awesome way to connect and engage with people, but it does have its own challenges and pitfalls. …

Etsy Studio for Craft Suppliers + 4 More Etsy Changes for 2017

Etsy has announced a slew of changes for 2017 and some of them are very interesting. If you’re short on time, here’s the most important changes (and updates) coming to Etsy in the next few weeks: Etsy Studio: Like Wholesale, Etsy is launching a separate section / sub-marketplace for craft suppliers to flourish. This is a great news for Etsy sellers who sell craft supplies …

5 Emails You Should Automate For Your E-commerce Marketing In 2017

This is a guest post written by Josh Reyes. He is the Marketing Coordinator and Lead Content Creator at SmartrMail. His articles on all things email and e-commerce marketing can be found on the SmartrMail Blog. Regardless of your e-commerce store’s size or revenue, automating your email marketing can help you save time and drive sales. Automated email messages average 72.6% higher open rates and …

What to Post on Instagram – 25 Types of Posts To Grow Your Business on Instagram

Instagram is probably the best social media channel to promote your business and build your brand today. Despite Snapchat (which attracts millions of teenagers), Instagram has retained the top-spot for brands to drive traffic to their shops and get sales from their Instagram posts. But then, not every online seller is killing it on Instagram. The #1 problem most online sellers face is: what to …

8 Things About 140 Characters: A Visual Guide to Twitter’s New Changes

In May, Twitter announced big changes to the 140 character limit for tweets. And after a few months, they have finally rolled out the new features. Say more about what’s happening! Rolling out now: photos, videos, GIFs, polls, and Quote Tweets no longer count toward your 140 characters. pic.twitter.com/I9pUC0NdZC — Twitter (@twitter) September 19, 2016 The 140 character limit used to come with a lot of baggage. …

Top 10 Trends of 2016 to Bump Up Your Website Conversions (Infographic)

When it comes to converting website visitors to customers, research by the team at The Deep End Website Consulting finds that consumers respond well to some very specific web design trends. This infographic will give you ideas about how you can make the most of these findings: Full width images Big and bold — even better with happy, smiling people. Full width images definitely attract …

10 Most Important Trust Factors To Increase Conversions On Your Product Page

This is a guest-post from Tim Brown, the director of strategy for Snap Web Design focused on ECommerce SEO and Conversion Rate Optimization. When was the last time you purchased something from a website that you didn’t feel safe about? Or have you ever purchased from a store that felt slightly dubious? Trust is quite possibly the greatest thing that influences a purchase decision. If you …

Which Social Media Platform Should You Really Focus On – Find Out Using the Age Of Your Potential Customers

Do you know which social media platform your potential customers hang out most on? If your answer to that was “yes”, great! A lot of online sellers don’t even know exactly where their potential customers are active at. But if your answer to that question was “no”, it’s time to stop your social media marketing efforts right where they are and start afresh. First, find …