Ecommerce Marketing Archive

8 Types Of Facebook Ads For E-commerce Marketing And How To Use Them

For your online store whatever marketing channels you use, it’s never enough. You constantly need: More conversions to meet sales targets. Highly relevant traffic instead of accidental visitors. And a way to increase repeat sales from past customers. And yet you’re unsure about trying Facebook Ads. Facebook has over a billion monthly active users according to Statista. With Facebook ads, you have the opportunity to …

10 Tips That Can Take Your “About us” Page from Good to Great

All entrepreneurs, big and small would have gone through the herculean task of creating an elevator pitch. An elevator pitch is a super short sales pitch that is used to attract a customer/investor. “About us” section of your e-commerce store is essentially an elevator pitch for your store. In the age of increasing competition and reducing attention spans, an effective about us page would help …

What Is Drip Email Campaign? How to boost sales with Drip Campaign

This is a guest-post from Ethan Brown, who is a Shopify Website Designer at Milk Bottle Labs – Shopify Experts. Brown has a passion for helping people in all aspects to sell their goods online with a beautiful mobile friendly Shopify store. What is drip email campaign? Drip campaign refers to the process of using ‘lead nurture programs’ in order to seek customers for direct marketing. …

Facebook groups for e-commerce: What we learned from analyzing 40,000 posts on Facebook groups

Facebook Groups have been one of the most popular features of Facebook right from the beginning. It allows people with common interests to come together and discuss their interests. It encourages great social conversations among friends and strangers. What started out as a simple feature has now evolved into a big social force. In the contemporary world, Facebook groups have evolved into a platform for …

A Beginner’s Guide to Understanding Buyer Persona

Ryan Stewart is a digital marketing consultant with over 8 years of experience working to help Fortune 500 brands grow their online presence. He currently resides in Miami, where he owns boutique creative agency WEBRIS. You can find Ryan on Linkedin or Twitter Buyers are the lifeline of your business. They are the bread and butter that keep business nourished. Without them, there’s no business. …

Seasonal Marketing for eCommerce: How to Plan, Implement & Growth Hack Your Campaigns

Note: This is a guest post from Gareth Simpson. He is a freelance SEO expert who has worked in SEO for over a decade. He specializes in content and blogger outreach. Brands are always struggling to remain relevant in today’s fast-paced marketplace. Being seasonal with your marketing is an awesome way to connect and engage with people, but it does have its own challenges and pitfalls. …

6 Steps to Market your e-Commerce Store on Instagram 2017

Embed This Infographic On Your Site (copy the code below): To embed this infographic on your website copy the embed code at the bottom of this article Instagram is one of the most prominent social media platforms of the age. With over 400million active users and more than 90% of them being under 35, it is the most sought after social media platform by the …

Facebook Marketplace: All You Need To Know

TL;DR Facebook Marketplace is the new hyper-local marketing feature launched on your Facebook Mobile app. This new feature allows users to buy and sell products in their area. It is expected to compete with existing listing/classifieds and e-commerce sites such as Craigslist, e-bay, Etsy. Read on to know all the details. Facebook has always proved to be a great marketplace. Thousands of e-commerce sellers have …

7 Smart Strategies to Sell More on Special Days (Like Mother’s Day)

A list of 7 super-effective strategies to help you sell more on days like Mother’s Day, Valentine’s, Christmas, Labor Day etc. Here’s a quick question: can you remember the last time you saw some ad (or a social media post) related to #MothersDay? Let me guess:. Just a few minutes back? Every single popular special day that we know of – Christmas, Mother’s Day, Valentine’s Day, …